Skip to main content
Partner logo
Mobile Icon Link Mobile Icon Link Mobile Icon Link Gamecocks+

Gamecock Sports Marketing, a partnership between the University of South Carolina Athletics Department and the country’s leaders in the collegiate sports marketing industry, Learfield/IMG College, is the originating medium for radio coverage of the South Carolina Gamecocks.

2021 is the fifth year of a 10-year extension between the University and Learfield/IMG College that runs through 2026. The extension adds to an agreement between the University of South Carolina and IMG that dates back to 2003. 2021 also marks the final year of a five-year extension with Cumulus Media for WNKT-FM (107.5 The Game) to continue as the official flagship station of Gamecock Athletics.

Gamecock Sports Marketing is responsible for the overall management of the athletics program’s corporate partnership effort, which includes producing, selling and distributing the Gamecock Radio Network (live play-by-play and call-in shows) and coaches television shows, print advertising in various athletics department publications, and selected signage in university athletic facilities.

The Gamecock Sports Network from Learfield/IMG College counts two dozen affiliate stations for the 2021-22 season. For Sirius/XM subscribers, follow the Gamecock Radio Twitter page for weekly updates on channel information for Gamecock broadcasts.

The weekly Carolina Calls show will air Thursdays from 7-8 p.m. on the flagship station of the Gamecocks, WNKT-FM, across the Palmetto state on the Gamecock Radio Network and over the Internet at Gamecock All-Access. The show takes place at Backstreets Grill, located at 2400 Devine Street in Columbia.

Be sure to download the Official Gameday App from the App Store (Apple) or Google Play (Android) so you can listen for free to all content from the Gamecock Sports Network from IMG College.

2021-22 RADIO AFFILIATES
GAMES COACHES SHOWS
Market Station Dial Freq FB MBK BB FB MBK BB
Columbia (Flagship) WNKT FM 107.5 X X X X X X
Aiken/Augusta WYBO FM 92.9 X X X* X X X
Allendale WDOG FM 93.5 X X X X X X
Camden WCAM AM 1590 X X X* X X X
Charleston WTMZ FM 98.9 X X X X X X
Chesterfield WVSZ FM 107.3 X X X* X X
Florence WFRK FM 95.3 X X
Florence WOLH AM 1230 X X* X X
Florence WOLH FM 96.3 X X* X X
Gaffney WZZQ FM 104.3 X X
Gaffney WZZQ AM 1500 X X
Greenville WROO FM 104.9 X X X X X X
Greenwood WCZZ FM 102.7 X X
Greenwood WCZZ AM 1090 X X
Kingstree WDKD AM 1310 X X* X X
Lake City WHYM AM 1260 X X
Myrtle Beach WSEA FM 100.3 X X X X X X
Newberry WKDK AM 1240 X X X X
Rock Hill/Lancaster WRHM FM 107.1 X X X* X X
Seneca WSNW FM 94.1 X X X X
Seneca WSNW AM 1150 X X X X
Spartanburg WSPG FM 98.3 X X X X X X
Spartanburg WSPG AM 1400 X X X X X X
Sumter WIBZ FM 95.5 X X
Sumter WDXY AM 1240 X X
Sumter WDXY FM 105.9 X X
Union WBCU FM 103.5 X X X X
Union WBCU AM 1460 X X X X

* Clemson series, SEC games and postseason only