July 10, 2013
SHOP now!
COLUMBIA, S.C. – The University of South Carolina today announced a multi-year agreement with Fanatics Retail Group, Inc., the business development arm of Fanatics, Inc., a leading online retailer of officially licensed sports merchandise., Fanatics Retail Group will provide all e-commerce services for the Gamecock athletics program, including merchandising, fulfillment, marketing, and 24/7 customer service support. The upgraded official online store is now live at shop.gamecocksonline.com.
“We are thrilled to partner with Fanatics Retail Group for our official online merchandise store as they will provide an unparalleled assortment of in-stock Gamecock gear,” Eric Nichols Associate Athletics Director/CMO said. “To extend best-in-class customer service to Gamecock Country was our top priority and Fanatics ranks at the top not only in collegiate merchandise, but also among the heavyweights in e-commerce retail.”
The online store features simple site navigation, safe and secure checkout, flat-rate shipping, and quick and efficient delivery. Merchandise ranges from apparel items such as official Under Armour sideline gear, T-shirts, jerseys, sweatshirts and hats, to tailgating gear, home décor, auto accessories and more with over 1,500 unique products.
“Adding South Carolina Athletics to our Fanatics family is an honor and we’re looking forward to the launch of the new Gamecocks’ official online store,” stated Jamie Davis, President of Fanatics. “Fans and alumni of the university will now enjoy all the incredible benefits that we provide, such as fast shipping, year-long returns, safe and secure checkout, and 24-hour customer service, all focusing on making every fans’ hassle-free online shopping experience the best it can be.”
About Fanatics, Inc.
Fanatics is a leading online retailer of officially licensed sports merchandise and provides the ultimate shopping experience to sports fans. As a Top 50 Internet Retailer Company, Fanatics comprises the broadest online assortment offering hundreds of thousands of officially licensed items via its Fanatics and FansEdge brands. In addition, the Company powers the e-commerce sites of all major professional sports leagues (NFL, MLB, NBA, NHL, NASCAR, PGA), major media brands (ESPN, NBC Sports, CBS Sports, FOX Sports) and over 200 collegiate and professional team properties.
