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PREMIUM REIMAGINED

WILLIAMS-BRICE REIMAGINED

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Williams-Brice Stadium currently ranks last among SEC peers in total premium seating as a percentage of capacity compared to its peers. Additionally, Williams-Brice Stadium ranks last in suite count compared to other stadiums. The Williams-Brice Reimagined project will seek to significantly increase the number of premium seats, clubs and suites as well as significantly enhance the offerings for fans in those areas.

During the project, all existing clubs and suites on the west side of the stadium will be completely redesigned and reconfigured to create new premium club and suite areas.

Founders Club & Suites

The new Founders Club & Suites will be centered on the 50-yard line on the existing 100 level. This ultra high-end area will include a private stadium entrance and elevator access to the club area, a private approximately 5,600 sq. ft. club that will lead into individual luxury suites.

200 Level Club & Suites

The existing 200 level, will be turned into an entire suite level that will include suites of various sizes. All fans with suite tickets will have access to an enclosed club space that stretches the length of the west side of the stadium behind the suites.

100 Level Club

In addition to the construction of the Founders Club and Suites on the 100 Level, the current 100 Level seating area will be redesigned. Approximately 1,600 club seats will be constructed spanning the length of the west side of the stadium. Fans with seats in the 100 Level will receive access to two enclosed clubs, each approximately, 9,500 sq. ft.

Field Club

The entire West Ground level of Williams-Brice Stadium will be reimagined to provide new student-athlete areas, more streamlined back-of-house operations and a completely new Field Club. This new Field Club will be located under the stands on the west side of the stadium and fans will be able to access their approximately 1,200 seats through new field level access in sections 4, 5 and 6.

All floor plans and renderings shown are updates as of 8/26/25. Final floor plans and designs may change as the construction project progresses.