Shawn M. Eichorst, an attorney who most recently served as the Athletics Director for the highly successful University of Wisconsin-Whitewater program, is in his second year as Senior Associate Athletics Director for Administration at the University of South Carolina.
Eichorst serves as the department’s chief administrative officer and has oversight over several areas. Primary responsibilities for Eichorst include: oversight of human resources; contractual development; negotiation and compliance; facility, new construction and event operations; sports medicine & wellness; drug testing and team physicians; and strength and conditioning. Eichorst also assists with the oversight of the football and baseball programs. He is a member of the NCAA Division I Student-Athlete Reinstatement Committee and serves on the executive committee of the Sports Management Institute.
Named athletics director at UW-Whitewater in June, 1999, Eichorst developed one of the top all-around sports programs at the NCAA Division III level in the course of four years, of which there are 427 programs nationally. Under his leadership, UW-Whitewater posted four top 10% NACDA Directors’ Cup finishes, won one NCAA team championship, had two NCAA team runner-up finishes and crowned five NCAA individual champions. Eichorst’s program also featured an NCAA Student-Athlete of the Year honoree, had 74 All-America selections and seven NCAA Postgraduate Scholarship award winners.
Eichorst is a member of the State Bar of Wisconsin. He was on the Board of Directors of the Marquette University Law School National Sports Law Institute, where he also served on the faculty as an adjunct professor of law, teaching classes in Sports Law.
A former all-conference defensive back and captain at UW-Whitewater, Eichorst graduated magna cum laude in business in 1990. He earned his law degree form Marquette in 1995. Prior to assuming the athletics director post at UW-Whitewater, Eichorst worked as an attorney in Milwaukee. He is also a graduate of the Sports Management Institute.
A native of Lone Rock, Wis., Eichorst and his wife, Kristin, have three sons: Jack (6), Joseph (3) and Bennett (2).