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Strategic Revenue Plan

With the goals of competing for championships, improving the fan experience at home events, and providing financial support to the over 500 student-athletes representing the Gamecocks in mind, the University of South Carolina Athletics Department and The Gamecock Club are announcing a new multi-year strategic revenue plan. 

The new revenue plan calls for small percentage increases each year for season ticket and parking prices rather than steep increases every five to eight years, as has been done previously.  Receiving feedback, we heard a lot about how small incremental increases reduce the financial burden that large increases bring.  Gamecock Club membership dues will be evaluated annually.

What’s changing for the 2024-25 athletics year?

Gamecock Club

The Gamecock Club will place a stronger emphasis on loyalty by rewarding members for consecutive years of giving in two ways:

  • Members will receive five priority points each time they renew their membership, an increase from just two points per year.
  • The Decade Dividends program will be modified to increase the bonus awarded at each decade of giving. When a member reaches a new decade of giving, they will receive an additional point bonus that corresponds with their consecutive years (i.e. a 20 point bonus for a member’s 20th year of membership). This adjustment will be applied retroactively for all members.

Football

  • Season ticket prices will see a four percent or less increase across all sections, returning ticket costs to at or below the 2018 prices.
  • Fans will see a 15 to 25 percent increase in season parking prices, which have not been altered since 2015.

Women’s Basketball

  • Season ticket prices will increase no more than $25, excluding premier and courtside seats.

Baseball and Men’s Basketball

  • A two to four percent increase in season ticket prices will be implemented.

What’s changing for the 2025-26 athletics year and beyond?

Gamecock Club

  • In June 2023, the Gamecock Club board of directors approved an increase in membership dues that range from 11 to 20%. The lowest level (Roost) will remain unchanged at $100. This membership will be due on January 31, 2025.
  • Dues will be evaluated annually and may see smaller percentage increases in subsequent years.

Football, Men’s and Women’s Basketball and Baseball

  • Season ticket prices may increase by two to four percent each year.

Football Parking

  • Season parking prices may increase by two to four percent each year.

2024-25 Renewal Timeline & Important Dates

  • Gamecock Club Renewal Deadline – January 31
  • Football Renewal Deadline – April 12
  • Football Seat Selections – May 1 through May 24
  • Football Parking Selections – May 28 through June 21
  • Football Away Game Request Deadline – July 12
  • Men’s & Women’s Basketball Renewal Deadline – September 13
  • Women’s Basketball Seat Selections – September 23 through September 27
  • Men’s Basketball Seat Selections – September 30 through October 4
  • Baseball Renewal Deadline – December 6
  • Baseball Seat Selections – December 16 through December 19

Frequently Asked Questions

  • Why are we making these changes? Toggle content

    Instead of steep periodic increases, season ticket and parking prices will see a small percentage adjustment yearly. In order for the Gamecock Club to continue the over 80-year tradition of covering the total cost of academic support for student-athletes, Gamecock Club membership dues will see an increase.

  • What will my football season ticket prices be in 2024? Toggle content
    Seating Area 2023 Season 2024 Season
    Champions Club $2,195 $2,215
    200 Executive Club $1,995 $2,015
    600 Executive Club $1,695 $1,715
    Founders Zone $1,495 $1,515
    Patron Horseshoe Club Garnet $1,245 $1,265
    Traditions Club Light Blue $1,145 $1,165
    Patron Horseshoe Club Pink $1,095 $1,115
    Traditions Club Tan $1,070 $1,090
    Traditions Club Lime $995 $1,015
    West Lower Red $720 $740
    Cockaboose Club Lavender $695 $715
    East Lower Grey $655 $675
    West & East Lower Blue $595 $615
    West Upper Hot Pink $560 $575
    Upper Green $505 $520
    South Lower Teal $490 $510
    Upper Yellow $455 $470
    Upper Black $410 $425

    Click here for Full Price Map

  • What will my football parking price be in 2024? Toggle content
    Parking Lot 2023 Season 2024 Season
    Premium North $750 $1,000
    Premium South $750 $1,000
    Springs Brooks Plaza A $800 $900
    Springs Brooks Plaza B,C,D $650 $750
    Garnet Way 1 $600 $750
    Garnet Way 2 $600 $750
    Garnet Way 3 $500 $600
    Garnet Society $500 $600
    Garnet Way 4 $500 $600
    Gamecock Park Quad 1 $500 $600
    Gamecock Park Quad 2 $500 $600
    Gamecock Park Quad 3 $400 $500
    Gamecock Park Quad 4 $400 $500
    Gamecock Park Quad 5 $350 $400
    Fairgrounds Garnet/Black/White Lots (Along the fence) $420 $470
    Blue/Green Lots (Along the fence) $370 $420
    Fairgrounds Garnet/Black/White $320 $370
    Fairgrounds Blue/Green $290 $340
    National Guard Armory $100 $125
  • What will my baseball season ticket prices be for the 2024 season? Toggle content
    Seating Area 2023 Season 2024 Season
    Club $1,860 $2,250
    Perch $1,560 $1,600
    Box $375 $450
    Gold $335 $425
    Garnet $310 $375
    Black $285 $325
    GA/Outfield $260 $300

    Click here for Full Price Map

  • What will my men's basketball season ticket prices be for the 2024-25 season? Toggle content

    Men’s basketball season ticket prices will follow the same two to four percent yearly increases as football, women’s basketball and baseball. Details on the 2024-25 prices for men’s basketball will be released soon.

  • What will my women's basketball season ticket prices be for the 2024-25 season? Toggle content
    Seating Area 2023-24 Season 2024-25 Season
    Courtside $565 $650
    VIP Club $400 $425
    Premier Seating $325 $375
    Lower Level Sidelines $200 $225
    Lower Level Baseline/Corner $100 $125
    Upper Level Sideline $85 $100
    Upper Level General Admission $55 $75
  • What will my Gamecock Club membership pricing be for 2025? Toggle content
    Membership Level 2024 Membership 2025 Membership
    Champion Spur (new level) N/A $60,000
    Diamond Spur $31,500 $35,000
    Platinum Spur $15,750 $17,750
    Golden Spur $10,500 $12,000
    Garnet Spur $7,350 $8,400
    Silver Spur $3,500 $4,000
    Full Scholarship $1,600 $1,850
    Half Scholarship $760 $900
    Roundhouse $400 $470
    Century $175 $200
    Roost $100 $100