Oct. 22, 2015
COLUMBIA, SC. — Founders Federal Credit Union and the University of South Carolina announced today a partnership awarding naming rights of Carolina Stadium to Founders Federal Credit Union. Carolina Stadium will now officially become Founders Park.
The agreement, which continues through 2025, includes official naming rights and other partnership benefits for the South Carolina based credit union. The Founders Federal Credit Union brand will be prominent throughout the baseball stadium complex including the outfield scoreboard and video board, interior signage, on-field signage, concourse and plaza signage. In addition, Founders Federal Credit Union will receive advertising and promotional packages with the Gamecocks athletics program.
At the media conference announcing the partnership, University of South Carolina Athletics Director Ray Tanner unveiled the newly-branded stadium logo and spoke about the attributes that make Founders Federal Credit Union the ideal partner for the stadium project.
“Founders Federal Credit Union fits all of the criteria we set out in finding a naming rights partner,” said Tanner. “Their name and reputation are unrivaled, they are committed to excellence in member service and experience; their values mesh with those of the Gamecocks and they are a company dedicated to the communities they serve.”
The announcement comes months after Founders Federal Credit Union opened an office in the Russell House University Union on the campus of the University of South Carolina.
“We have a long-standing commitment to the University of South Carolina – its students, its faculty, its staff and its fans,” commented Bruce Brumfield, President and CEO of Founders. “This stadium is an opportunity to further connect our brand to this great university and athletic program.”
About Founders Park:
Unveiled in 2009, the $35-plus million facility has a capacity of 8,242 fans and is the crown jewel among baseball stadiums across the nations. South Carolina has ranked among the top three in the nation in total attendance in five consecutive years, including a mark of 250,057 last season as well as a season-high 6,049 season tickets sold last year.
About the University of South Carolina:
The University of South Carolina (USC) was established in 1801 and is a full-service, state-supported research university that includes the 358-acre Columbia campus and seven regional campuses with a total full-time student body population of more than 46,000 and 2,100 full-time faculty members. Located in the capital city of Columbia in the geographic center of the state, USC’s main campus is part of a thriving metropolitan community of more than 450,000 inhabitants. USC offers a broad spectrum of educational opportunities with 14 colleges and schools that encompass 324 undergraduate and graduate degree-granting programs. USC confers 40% of all bachelors, professional, and graduate degrees awarded in public institutions in South Carolina. For more information, visit www.sc.edu or on social media at www.facebook.com/UofSC or www.twitter.com/UofSC.
About Founders Federal Credit Union:
The credit union, one of the largest and most innovative in the nation, was founded in 1950 in Fort Mill, South Carolina to provide financial services to the employees of Springs Industries, Inc. Founders now serves over 200,000 members with 25 offices and three service centers in North and South Carolina. The credit union has over $1.7 billion in assets.
