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July 19, 2010

The University of South Carolina launched its promotional website Monday afternoon and can be found by visiting The website is intended to be the hub of marketing activity for the rest of the summer and to communicate ticket packages.

The website features a fast-paced introduction video that transitions into the Hometown Videos section. With two new videos released each week, a different Gamecock will share his thoughts and stories on his hometown, his childhood, and the importance of the Gamecock fans. There will be a total of nine Hometown Videos. “The one thing that South Carolinians treasure as much as the Gamecocks are their hometowns,” said Director of Marketing Eric Nichols. “Too often these student-athletes are only seen on gameday, and this site allows fans a glimpse into what these guys are like as people.”

The promotional site also allows the South Carolina counties to get into the competition by providing a “Most Garnet Hometown” contest where one South Carolina county will be included in the opening video played at Williams-Brice Stadium prior to the kickoff of the Southern Miss football game September 2nd. The county with the most points earned by interacting on the site will be the winner. Points are earned by registering on the site and bonus points are awarded for uploading photos showing Gamecock pride. A running scoreboard, which is weighted based on county population, is located at the bottom of the page showing the leading counties.

All fans that register on the site will be entered to win a pair of tickets in the Champions Club for one football game this fall. The Champions Club is a premium hospitality level located on the west side of the stadium that features the finest upscale college football experience in the country.

Finally, the website offers Gamecock fans the ability to create their own desktop wallpaper for the upcoming season. There are three backgrounds, nine players, and 15 phrases from which to create your custom wallpaper that can be downloaded directly to your computer.

Season tickets are on sale now and available by joining the Gamecock Club for as low as $55.